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Build in Public

The Monthly Report.

My own numbers, published monthly. Unedited. Failures included.

How it works

Why I publish my own numbers

I run this on my own business first. The same follow-up system I’d build for you books my own sit-downs, on my own setup, for less than my phone bill. Every month, on the first Thursday, I publish that system’s closed-month numbers on this page: what went out, what came back, what a real sit-down cost.

No editing for optics. Every claim backed by the dashboard. Screenshots beat adjectives.

  • First Thursday, monthly — a full closed month, never a cherry-picked window
  • The failure section is mandatory — what broke, the number that proved it, and the fix shipping next month
  • Subscribers first — every report lands in The Shop Floor inboxes before it appears here

Archive

All reports

Lands August 6, 2026

The Monthly Report #001 — July 2026

The first full closed month since the system went live on my own sales. One page, five numbers, one failure section, one decision: outbound sent, replies, real sit-downs booked, cost per sit-down, and new business put in play — plus what worked, what failed, and what changes in August because of it.

Publishes here the morning of August 6, 2026 — after it lands in subscriber inboxes.

Reports hit your inbox before this page.

The Shop Floor is the weekly 5-minute read for owners who’d rather their sales ran without them — and the only place The Monthly Report shows up early.